LÍDER DIGITAL SANTANDER (2020–2023)

• Industry: Banking & Financial Services
• Participants: Board, 200+ VPs and Directors, Superintendents & Managers
• Delivery: Blended — live online + in-person

Duration: 2020–2023, >30 cohorts delivered

Santander sought a long-term strategic partner to help transform its leadership culture and accelerate the bank’s shift toward digital ways of working, customer centricity, and technology-enabled decision-making.
The goal: develop leaders who could inspire, execute, collaborate across silos, innovate, and build the bank of the future.

Hyper Island was selected as the lead strategic partner to design, develop, and deliver the LÍDER DIGITAL SANTANDER program — a flagship learning journey for senior and mid-level leaders.

The curriculum included:

• Digital Leadership Foundations
• Customer-Centric Mindset & Behaviour
• Agile & Collaborative Ways of Working
• Data-enabled Decision Making
• Complex Problem Solving
• Leadership Facilitation Skills

Modules progressed from mindset to behaviours to organizational activation, always using real business challenges and hands-on practice.

• Direct impact on the Santander Brazil Board
• 200+ senior leaders trained in the first wave
• Program cascaded to superintendents and managers across the country
• The digital leadership narrative became part of the bank’s strategic transformation
• High engagement across multiple cohorts and continuous renewal into 2023