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Generative AI for Sales & Marketing

On-site Stockholm
Become the AI-Powered Problem Solver in Sales & Marketing

Step into the future of sales and marketing with AI as your strategic advantage.

This one-day interactive workshop by Hyper Island equips you to apply AI tools to real-world challenges in Sales and Marketing — no tech expertise required.

Anchored around a client challenge, the session immerses you in hands-on experimentation, structured collaboration, and deep reflection, allowing you to explore and create tangible AI-powered solutions.

WHO SHOULD JOIN?
  • Experienced Marketers – Content creators, social media managers, and brand strategists ready to supercharge their workflow and creativity.

  • Sales Professionals – Sales reps and business development teams looking to enhance outreach, personalize engagement, and improve conversion rates.

  • Business Leaders – Decision-makers responsible for revenue growth and customer engagement who want to future-proof their strategy with AI.
KEY LEARNING OUTCOMES
  • check AI-Powered Content Creation – craft compelling marketing copy, for example social media posts and email campaigns, using AI, tailored for specific audiences and goals.
  • check Smart Sales Strategies – Leverage AI to personalize outreach, analyze prospects, and optimize lead conversion—turning insights into action.
  • check Data-Driven Decision-Making – Use AI to conduct market research, extract customer insights, and identify emerging trends, all within the context of the business case.
CONTENT CREATION
SMART STRATEGY
DATA-DRIVEN DECISION-MAKING
Tyler Vanderwal

Got questions?

Book a call with Tyler.
I'm here to help find the best solution for you.

15% discount for all courses!

Use the coupon before November 8th to receive an exclusive 15% discount on all courses.

Get a Team discount

Speak to one of our Course Specialists to find out if you qualify for a special group price.

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About our Branding & Marketing Courses

Listen to Anders Lundkvist, our Learning Developer, as he provides an overview of what you can expect from our Branding & Marketing courses. 

What You Will Learn

Topics, Frameworks, Methods & Tools that will be covered

Module 1 - AI in Marketing & Sales: The Big Picture expand_more expand_less
  • What AI can (and can’t) do in sales and marketing.
  • Key tools and platforms: What’s available and how to use them.
  • Case application: Identifying AI opportunities in today’s business case.
Module 2 - AI for Content & Campaigns expand_more expand_less
  • AI-generated marketing copy: Social media, emails, and ads.
  • Personalization at scale: AI-driven audience segmentation.
  • Case application: Crafting AI-powered messaging for the business case.
Module 3 - AI for Sales & Customer Engagement expand_more expand_less
  • AI-powered lead research and qualification.
  • AI-driven outreach: Sales emails, chatbots, and automation.
  • Case application: Designing AI-enhanced customer interactions.
Module 4 - AI for Market Research & Strategy expand_more expand_less
  • Trend analysis and predictive insights.
  • Turning AI-driven data into smarter business decisions.
  • Case application: Using AI insights to refine the business strategy.
Module 5 - Action & Next Steps expand_more expand_less
  • Reflection: Key takeaways and AI action plans.
  • Resources for continued learning and implementation.
Frameworks, Methods & Tools expand_more expand_less
  • AI Content Generation.
  • AI for Personalization & Targeting.
  • AI-powered Sales Tools.
  • Data & Trend Analysis with AI. 

Learning Outcomes

By the time you finish this course you should have acquired the following knowledge and skills, which you’ll be able to use right away in your work, or add to your resumé:

Leverage AI for Content & Campaigns

Use AI tools to generate marketing copy, personalize messaging, and optimize campaign performance.

Enhance Sales & Customer Engagement

Implement AI-driven prospecting, lead qualification, and automated sales communication strategies.

Make Data-Driven Decisions

Utilize AI-powered research, analytics, and predictive insights to inform marketing and sales strategies.

Apply AI to Real-World Challenges

Experiment with AI tools and integrate them into practical sales and marketing workflows for immediate impact.

Meet your Course Leader

Get to know the experts guiding your journey to success.

Anders Lundkvist Hyper Island

Anders Lundkvist

Anders is an educator and facilitator who empowers leaders to navigate complexity with confidence — especially in the age of AI. Having trained over 2,500 professionals, he’s known for his engaging, no-jargon approach to making emerging technologies practical and powerful. Anders designs hands-on learning experiences that turn curiosity into capability, helping teams unlock real-world value with AI.

Receive and Share Your Certificate

You’ll receive a Professional Certificate via the Certifier platform within 1-2 weeks after completing the course.

Certificates are configured for uploading and sharing on LinkedIn or downloading as PDF.

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What our alumni say

Discover what our former participants say about their experience with Hyper Island Courses. 

Domenico Dargenio - Course participant

"I found the course to be highly experiential. I enjoyed the design of the journey, which was emotional and built on deep connections. It exceeded my expectations in every way, particularly as I didn’t know much about Hyper Island prior to joining. My experience helped to ‘validate’ the course/product for me and I was positively surprised."

 

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Domenico Dargenio

Consultant at Dardo Consulting
Nina Enroth - Course Participant

"Before taking the course I had been interested in the subject and studied bits and pieces here and there, so it was luxurious to be able to just enjoy the ride and suck in all the information. Most of what I learned I use at work daily. The course was an awesome experience for me."

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Nina Enroth

Account Director and Change Consultant at Ellun Kanat
Liam James - Course participant

"Each chapter of the course was crafted in a very purposeful way. Going into this with a growth mindset was key because it allowed me to be totally open to new ideas and approaches. Regardless of how much experience another course member had, there seemed to always be something to learn from each other."

Read More

Liam James

Copywriter, Voice Over Artist & Storytelling Strategist

Trusted by leading brands

Companies from all over the world partner with Hyper Island in order to equip their leaders to drive meaningful change.

BT Clients Logo 2021

The Hyper Island Way™

Hyper Island creates learning experiences for individuals and organizations that helps them shape the future.
This is what we call The Hyper Island Way™.

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LEARN BY DOING

Build, create and experiment by creating opportunities to get hands on with the underpinnings of what’s driving change in business.

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FEEDBACK & DIALOGUE

Providing the essential communication techniques to realize inclusion and empathy for others through active listening, feedback and effective dialogue.

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GROUP DYNAMICS

Experiences rooted in the foundational tools, theory and models around group dynamics and team development such as IMGD (Integrated Model of Group Development).

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REFLECTION HABITS

Developing critical reflection habits for individuals and teams provides opportunity to amplify experience and outcomes.

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