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4 weeks     |     Live online    |
Trustpilot
4 weeks     |     Live online 

brand strategy & storytelling

Cut through the noise, own the story.

Bridge the gap between brand purpose and business impact. Move beyond theory, and actually build your brand's story, map out customer needs, and craft narratives that AI cannot replicate.

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+ 90%

Rated this course as
highly valuable

 

a mix of real-world brand frameworks, live coaching, and global peer collaboration.

+ 80%

Recognize the course's framework as a "gamechanger"

Redefines leadership and establishes a new methodology for brand storytelling.

95%

complete the course with a concrete, actionable plan

to take the next step in reframing their brand strategy.
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EARLY BIRD DISCOUNT 💸

GET YOUR 20% DISCOUNT

Ready to define the future of your brand? Use your early-bird code before May 7 to secure your spot in this immersive course.

Code: EBH226BSS

Early Bird offer - 20
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THE CHALLENGE

Your brand has a purpose. The problem is making others feel it.

Most brand strategies stay locked in documents because they were built on logic alone, without the story that makes people care. In high-stakes conversations, you struggle to win hearts and minds. In an AI-saturated world, your content looks like everyone else's. And without a clear narrative framework, your brand means something different to every person in the room.

WHO IS IT FOR

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Brand & Marketing Professionals

Refining their storytelling skills and creating more impactful brand strategies.
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Entrepreneurs & Business Leaders

Founders who want to ensure their brand is rooted in something real and powerful.
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Community Builders

Professionals interested in how brands like Twitch, LEGO, and Reddit empower users to become co-creators of the brand narrative.
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Designers, Writers, and Content Creators

Wanting to use storytelling as a tool to elevate their brand communication and positioning.
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LEARNING OUTCOMES

Build capabilities that matter in the world ahead

4 Modules. 4 weeks.
One new lens on the future.

  • check Module 1: The Power of Storytelling in Branding
  • check Module 2: The Power of Stories
  • check Module 3: The Business of Understanding
  • check Module 4: Becoming a Mentor Brand
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Want to check full program?

Each session is 2 hours of live, hands-on learning. Full module details, frameworks and weekly schedule are in the syllabus.

Download Syllabus

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Connect Strategy & Storytelling

Learn to apply Aristotle’s Ethos, Pathos, and Logos to win both hearts and minds in high-stakes environments.

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Craft Compelling Narratives

Learn how to shape stories that emotionally resonate with your audience using narrative frameworks like the Hero’s Journey.

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Stand out in an AI-saturated world

Develop human-centred storytelling skills that help your brand rise above automated, generic content.

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Define Brand Purpose & Role

Clarify your brand’s core values and position it as a meaningful guide for your audience.

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WHAT OUR LEARNERS SAY

Professionals who have already joined

Trustpilot
Matilde Gomes _ BSS alumna

"The Brand Strategy and Storytelling Course helped me think differently and more imaginatively about what I do on a daily basis as an agency strategist. I still haven’t figured out 100% how to incorporate everything I’ve learnt into work, or even digested all of it, but I can say it was worth it. Iñaki and Jamie are amazing, and I really felt they were present during the whole experience, even with only one online session per week. The organisation of the online course in itself was excellent as well - very easy to work through and follow. I only have positive feedback to give and would say that I finished the course off feeling truly inspired."


Matilde Gomes

Head of Strategy
Liam James - Course participant

"Each chapter of the course was crafted in a very purposeful way. Going into this with a growth mindset was key because it allowed me to be totally open to new ideas and approaches. Regardless of how much experience another course member had, there seemed to always be something to learn from each other."

Read More

Liam James

Copywriter, Voice Over Artist & Storytelling Strategist
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TAKE YOUR NEXT STEP

Ready to explore the full course?

Book a free call with our advisors. We’ll help you explore whether this course fits your goals, background, and next career step.

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THE HYPER ISLAND LEARNING EXPERIENCE

More than a course, 
it’s a learning experience

No passive lectures or theory for theory’s sake — just practical, real-world learning. Through hands-on projects, expert guidance, and collaboration, you’ll build the mindset and skills to turn ideas into impact and thrive in the modern workplace.

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YOUR GUIDES

Meet your Facilitators

Get to know the experts guiding your journey to success.

Anastasia Timoseva - facilitator of the course

Anastasija is a vibrant facilitator and learning program producer at Hyper Island, she thrives in engaging with diverse teams and stakeholders from varied backgrounds embodying a hands-on approach to the facilitation process and design. With a keen interest and experience in the Wind Power industry, showcasing her versatile expertise, she blends her analytical and creative skills beyond her facilitator role, as she is also an adept Project Manager.

 

Anastasija Timoseva
Inaki - Course Facilitator

Iñaki is a behavioral psychologist turned educator. He worked for 18 years in advertising, and has helped many brands develop a more creative approach to their communications. He takes his audience and learners through insightful (and challenging) new perspectives on how today’s brand landscape has changed, exploring the behaviors, expectations and values of customers. Before settling in Austin, Texas, Iñaki and his family were digital nomads for 3 years exploring the future of work, education and living. He is also a writer and curator supporting both alumni and leading organizations around the world.

Iñaki Escudero
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YOUR INVESTMENT

Cut through the noise, own the story.

Start building a brand that stands out because it has a meaningful story to tell.

  • check 4 weekly live sessions with expert facilitators
  • check Get the Strategic Toolkit: a personal library of frameworks to solve complex brand challenges with structural precision
  • check Weekly challenges, learning kit & reflection journal
  • check Access to a global network of practitioners
  • check Globally recognised digital certificate of completion
Trustpilot
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COMMON QUESTIONS

FAQ

Still have questions? Our advisors are happy to help.
15 minutes, completely free.

How do the online courses work? add remove

Our online courses consist of weekly live sessions and some independent work in between to help reinforce your learning and connect with instructors and peers.

Do I need to attend live sessions? add remove
We strongly recommend it! The live sessions are where you’ll engage in discussions, ask questions, and apply what you’ve learned. Recordings are available if you can’t make it.
How much time should I set aside each week? add remove

Plan for 3–5 hours per week, including one live session, readings, and hands-on exercises. You’ll find the exact schedule in the course syllabus.

What platforms or tools do you use? add remove

We use Google Meet for our live sessions and provide all course materials via email or a shared learning space.

Will I get a certificate? add remove

Yes! You'll receive a certificate within 1-2 weeks of completion if you participate in the live sessions and complete all required coursework.

Is the course suitable for teams? add remove

Absolutely, it’s designed to work well for both individuals and teams. If you're looking for a more private experience or tailored solutions for your team or organization, don’t hesitate to get in touch with us.

What support is available during the course? add remove

You’ll have direct access to a course facilitator, tech support via email, and a community of fellow learners for peer support and collaboration.

Can my company pay with a credit card or invoice? add remove

Yes. You can register as a company and choose to pay by credit card or invoice. If you choose an invoice, you’ll receive a payment link to pay by bank transfer or card.

Is there a possibility for a payment plan? add remove

The course must be paid in full before you begin. However, if you require multiple invoices, we can accommodate that. Please get in touch with our team to discuss the options.

Are your courses Swedish government funded? add remove

No, our short courses are not government funded or CSN-approved. They’re offered independently and are not part of Sweden’s state-subsidized education system. However, many participants have their fees covered by their employers, and we can provide an invoice or supporting documentation to make that process easier.

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INVEST IN YOUR TEAM
Group pricing for businesses

We offer special group prices for companies.

Book a call with one of our course specialists and discover if you qualify for a group price.

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Over 2000 organizations trust HYPER ISLAND as their Learning Partner.

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Receive and Share Your Certificate

You’ll receive a Professional Certificate via the Certifier platform within 1-2 weeks after completing the course.

Certificates are configured for uploading and sharing on LinkedIn or downloading as PDF.

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Want to learn how to Own the Unknown?

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